‘Net News Roundup 7/31/09
Posted by | Tommy Liu | July 31, 2009 | 2 Comments
I’m a little late, so here it is.
Study: Who’s On Which Social Nets – If you’re a marketer with an interest in social media targeting then this study from Anderson Analytics may be useful to you boasting such details as more than 20% of Tweeterers have their own blog, the ideal Facebook age ranges from 15-34 and much more.
Data Suggest Rebound In Online Ad Demand: Display, Pre-Roll CPMs Rising Again – If online advertising is any indication of the state of the U.S. economy then the worse may be behind us. With the most recent success of display advertising sold through online ad networks, and pre-roll video advertising the price for online ads are being driven up.
Verizon Uses Twitter To Trash Talk AT&T Too – One of the great things about social networking sites is that you can vent to the world about how much you dislike a product or brand. Apparently companies use social networking sites for that same reason. Check the post to see what Verizon says about AT&T. (However, you should probably know that a negative tweet can get you sued for $50,000 for “defamation” like this lady. Give me a break…)
Number of Social Networking Users Has Doubled Since 2007 – According to Forrester Research 55.6 meellion (/pinky to semi-pouty lips) adults in the U.S. visit social networks at least monthly. *Note* Forrester does not say “meellion.”
YouTube Lets Partners Insert Their Own Ads in Videos – This is a smart move by YouTube both to monetize and provide more relevant ads. Now, if we can only get them to call or Email us back…
Happy 4th Birthday, Mashable! – Mashable was started by a 19 year-old and is now one of the top blogs in the world and a frequent stop of mine on the web. Congrats to Mashable, but man, do I feel like an underachiever.
Everybody Likes To Watch: 90% Of Young Adults Use Video-Sharing Sites – For more fun stats on online video viewing and social media usage like 46% of adult Internet users are active on sites like YouTube, the amount of seniors over age 65 watching videos online increased by 8% from last year, and etc. It’s good stuff.
New Front Page! – As Twitizens may have noticed Twitter has a new homepage, which is a huge improvement from what they had before. The new change is to engage the curious. Here’s the link to Twitter’s blog explaining it.
Wall Street Journal Creating New “LinkedIn Killer” Called WSJ Connect – Yeah…we’re just going to have to wait and see about this.
Pew: Men Waste More Time On YouTube Than Women – Thanks for the stats Pew Internet, but I prefer to call it “research.”
Even in the midst of our social media blitz to promote SpotZero’s contest I was able to not slack on the ‘NNR. I’m not trying to toot my horn but uh…beep beep. I’ll see you next week.
Supercool Creative is an ad agency specializing in online video creative & production, video seeding and integrated social media campaigns. Supercool Creative provides superior production quality, targeted viral marketing and relevant social media campaigns. Contact us: Supercool@Supercoolcreative.com.
Tags: anderson analytics > at&t > facebook > forrester research > Let's Talk > linkedin > mashable > pew > Social Media > social networking > spotzero > supercool creative > tommy liu > twitter > verizon > wall street journal > youtube
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August 3rd, 2009 @ 6:54 am
Very useful material. Thanks.
August 3rd, 2009 @ 8:57 pm
Wow, what a lengthy and in depth article but full of useful information.